The BA (Hons) in Public Relations is a level 8 course designed to deliver graduates capable of pursuing worthy careers in the ever-expanding field of Public Relations, nationally and internationally. Modules in Crisis Management, Public Relations Specialties, MarComm Agency Lab, and Action Research and Project Planning are taught by a trained and experienced team.
With a practical and pragmatic approach at all times, graduates are ready to work for this dynamic industry. Graduates are not only encouraged to be proficient in the use of the latest communication technology, but also to understand and appreciate the social ramifications of its use. Those who take this Level 8 title will be highly sought after in the job market and can start their own business.
Semester 1
(Mandatory)
(Elective)
Semester 2
(Mandatory)
(Elective)
Graduates of this course would normally seek employment in the digital marketing, public relations, marketing, advertising and / or business communication sector.
Study and work abroad, live this experience that will change your life