BA (Hons) in Creative Media

Key Points

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The aim of this four-year honors course is to produce Creative Media professionals with the knowledge, skills and competencies necessary to work within the various Creative Media industries in Ireland and abroad. This course will allow students to develop key skills in both mainstream and new media, by combining traditional communication and media production skills, such as photography and video production, with high-level training in multimedia production and design. Graduates of this degree program will be able to work across a variety of creative media platforms, traversing the rapidly diminishing boundaries of traditional and new media

Program Structure

Semester 1

  • Media and Communication Studies (full year)
  • Introduction to visual concepts
  • 35mm photography
  • Introduction to web creation 1
  • Communication, research and basic study skills
  • Creative collaborative development

Semester 2

  • Media and Communication Studies (Part 2 of 2)
  • Communication design and illustration
  • Introduction to sound and vision
  • Introduction to web authoring 2
  • Storytelling, creativity and interactive narrative

Semester 1

  • Media and society 1
  • Editorial Design and Branding
  • Intermediate sound and vision
  • Creation for the Web
  • Creative code for interactive applications
  • Electives : International Academic Studies

Semester 2

  • Law on media and ethics in the creative industries
  • Design in motion
  • Interactive sound and vision
  • User experience (UX) design
  • Method and production of group projects
  • Electives : International Academic Studies

Semester 1

  • Media and society 2
  • Physical and pervasive user experience (UX)
  • Design for creative advertising and digital marketing (draft)
  • Immersive technology concepts
  • Creative Media Group Project (Part 1 of 2)
  • Electives : Front-End Web Development // Advanced Digital Photography // Narrative Design // Radio and Podcast Production Concepts

Semester 2

  • Creative Media Group Project (Part 2 of 2)
  • Job placement for creative media

Semester 1

  • Creative digital culture
  • Literacy and media analysis
  • Individual Major Project (Part 1 of 2)
  • Research Methods for Creative Media
  • Electives : Printing, Typing, and History of Graphic Design // Server-Side Web Development

Semester 2

  • Individual Major Project (Part 2 of 2)
  • Research Methods for Creative Media
  • Entrepreneurship for creative industries
  • Electives : Vlogging and Live Stream // E-Learning

Career Oportunities

Graduates of this program will be well prepared to pursue various professional careers, including:

  • Design: Design, Multimedia Design, Web Design, Interaction / UI Design, Motion Design
  • Planning and Strategy: Information Architect / User Experience Architect, Digital Media Strategist
  • Author: Web Developer, App Design / Developer
  • Management: Web / Multimedia Project Manager, Social Media Strategist, Communications Manager, Media Planner, Media Buyer, Digital Marketing
  • Content creation: transmedia developer, copywriter, content editor, digital image producer, creative video producer, digital marketing, sound designer

Admission Requirements

→ International students will require a Bachelor’s degree from the country of origin. The degree and notes must be officially translated into English.
Applicants will require a baccalaureate degree officially translated into English.
→ IELTS 6.0 or higher (or its internationally recognized equivalent).

Business placement

Students complete a 6-week placement in the third year.

Course delivery

Lectures and tutorials are the most common formats used to teach modules. Professional and practical skills are developed primarily through studio and workshop practice, exhibitions, presentations, and group work. Individual and team project work is essential to acquiring the skills necessary for success in the course and beyond.

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